I do know that ratings isn't itself the primary stat advertisers use, but rather the ratings of each age group. "Longmire" had huge ratings, but unfortunately viewers were mostly my age, so it was cancelled after three great seasons (it was picked up by Netflix, thankfully) .
I can't unilaterally become relevant. So many of my favorite shows have been cancelled in the recent past that I hesitate to start liking one in the present. Why don't we get the makers of Attends, Ensure and HurryCanes to advertise to us Boomers and sponsor the shows WE like?
No more Bachelor, River Monsters or Duck Dynasty, please!